Colleen Reid - Blogtacular

Colleen Reid

Senior Outreach and Engagement Manager - DigitasLBi

Colleen Reid is a Senior Outreach and Engagement Manager, DigitasLBi

Based in Edinburgh, Colleen is part of the Outreach and Engagement team in global Digital Marketing agency, DigitasLBi. Working across a wide range of clients in the parenting, travel and finance sectors, Colleen has been with the agency for two years and specialises in SEO, blogger campaigns, social campaigns and content strategy.

As a qualified journalist and copywriter, Colleen knows the value of great, original content on blogs. She ensures only the most relevant and interesting campaigns are brought to the table when connecting bloggers and brands.

Colleen will join an industry Q&A session where you will have the chance to quiz people who work in blogger outreach on anything and everything.

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Blogtacular on Insta

  • I have a real treat for you on the podcast this week - Keith Brymer Jones. Potter, throw down judge and the designer behind MAKE International Keith has had a long career and is passionate about the value of arts in society. Our conversation takes a winding road through Keith’s history and work. We laugh, we cry - this is such a great episode. Links in profile or search Blogtacular on your podcast app #blogtacular
  • On the podcast this week I meet Stephanie Yeboah the beauty and fashion blogger, freelance writer and activist. We discuss so much including family expectations, being made redundant, fat activism and what happened when she stopped thinking about how to attract likes online. Episode 46 live on your app and online now - links in profile #blogtacular
  • There have been a lot of posts about the press release from the CMA this week. Lots of them about ‘new’ influencer posting rules, some of them inaccurate or misleading. Have you heard something that worries you? We’re always happy to share knowledge and point you in the right direction so please ask if you need clarification. 
You know we’re big supporters of following the rules and clearly disclosing at the beginning of posts - it’s the only way to cement our reputation as an industry committed to transparency. But, as with all rules getting to grips with them isn’t always plain sailing. Our podcast episode 36 is a masterclass from the ASA themselves in how to keep your ads, gifts and products clear online. #blogtacular
  • We’re back and kicking of season four of The Blogtacular Podcast with the hugely talented Emma Block. Emma and I discuss her path into illustration, the red flags to look out for in client work and her new book, The Joy of Watercolour which she wrote in an unusual way. Find us wherever you get your podcasts or click the link in our profile! #blogtacular
  • A good workshop needs a great tea station! For this week’s event @teapigs spoiled us with an array of delicious teas to keep those synapses firing. Thanks for fuelling #thisblogmeansbusiness Teapigs x #teapigs #teapigstea
  • Notebooks at the ready! We’re putting the finishing touches to tomorrow’s workshop. If you want to be there you have a few hours left to grab a ticket and fill your notebook with all the wisdom and insider tips on making your blog business thrive. Link in profile #blogtacular #thisblogmeansbusiness

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