How to Name Your Blog Photos

have you named your blog photos? you should

We’ve mentioned it again and again, but let’s do it one more time – Have you named your blog photos yet?  You should!

Naming your photos is an important part of search engine optimisation (SEO). SEO can seem like a dark art, but really its the simple idea of making your content as accessible as possible for search engines like Google.

The biggest reason for naming your photos is that when someone does a google image search, the titles of photos are searched for relevant content.  If your image of your incredible DIY or super-awesome product is named IMG_2045, its going to be a lot harder to find and may not even show up in search at all. Simply adding an accurate title can change that.

For visually impaired internet users a description makes the difference between the picture adding to their experience or leaving it flat.

When you change the alt text, you can control the description of your pin on Pinterest.  If it’s left blank, a pinner will need to enter their own text and as nice as “I really like this” is, its not telling people why they should click through.

So, have we convinced you?!? Good. Now, let’s show you how:

Options for Naming Photos:

– Name them before you upload them.  Most editing programmes and apps will let you change the title. By far the simplest way is to select the photo, right click and choose rename.

– Name them when they are on your blog.  There should be an option for  inserting a name when you upload them.

How to Name Images on Your Blog:

how to name your blog photos1

For Blogger blogs, you will need to upload your image and then click on it to get the title and alt text box.


adding titles and alt text to blogger blogs

– Name them in the code. If you can edit the code of your images (WordPress users, this is under the “Text” tab. Change the text in the “” after alt=

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You can use this method to update old content which is popular or even not performing well in search. Now, go forth and optimise!